• János Szilárdi
    New-Media Director
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In the same time I register to the free-of-charge and exclusive Final Cut movie premier.

Terms of registration

I hereby agree that by filling the application form I express my will of order and take on the responsibility of transferring the participation fee to Digit Invest Kft, to this bank account: MKB Bank 10300002-10380250-49020011 within the deadline indicated on the receipt.

After receiving your application, we confirm your registration via e-mail and send you the invoice by post. If you don't receive the confirmation e-mail within a week, please contact our costumer service representative via phone at +36 1 789 6000 or via e-mail at regisztracio@enterdigital.hu. Attendance is only guaranteed if your fee is transferred to our account 3 workdays before the conference.

Cancellation policy: cancellation is only possible in writing, 15 workdays before the conference at latest. If the cancellation is missed, the participant is obligated to refund the total fee.

The fee includes attendance to conference programmes, conference documentation, food and beverage consumption during breaks.

By applying, I allow my data to be managed by the organizer of Enter!Digital, and allow the organizer to send further information to me.

Back
14:00
Registration, welcome

15:00
Foreplay

Gergely Litkai
Enter!Digital
Screenman

This year – by popular demand – the pope of sarcastic humour, the central comedian, the mouth of stand up will be the master of ceremonies: Geeergeeeely Litkaiiii!


15:10
Digital formats need to grow up

Luke Aviet
AOL Advertising Europe
Managing Director

Advertising.com, ADTECH, The Huffington Post, WinAmp, goviral – only some brands of the AOL network. The managing director of AOL Advertising Europe introduces the newest digital ad formats. The presentation is sponsored by Marketing&Média magazine.


15:35
Apple Inc. iPad at work

Győző Széll
Apple Inc.
master trainer

Apple workshop after the presentation. Registration opens soon!


15:55
From the cup to the screen, how a coffee brand sets the trend in the digital sphere

Zsolt Mészáros
Tchibo
marketing director

How can a brand be extended into digital space? How does a coffee brand become a webshop, fashion or even a mobile network operator in the world of screens? We’ll find out…
16:10
Smart ads on smartTV

Zoltan Kaprinay
Bónusz Brigád
CEO, founder

Will TV ads change? The brigade leader shows us that the future has already begun: personalized offers on the TV screen from the leading social buying company.
16:25
Multiscreen strategy at Microsoft

Attila Ács
Microsoft
Account Director - Customer Relationship Manager

Integrating Windows Phone 7, Windows 8 and Xbox, introduction of Metro design to all screens.
16:45
Coffee break

17:05
PRINT SCREEN: media business in a post-copyright climate

Rick Falkvinge
Swedish Pirate Party, Founder
WikiLeaks, Supporter

One of the TOP 100 thinkers comes to Hungary! „The control over the world wide web decides whether we reach a new level of democracy or suffer a horrific Orwellian society. The goal of the Pirate Party is to establish a brand new culture of labour, communication and cooperation. It’s a much more effective way of life how the internet generation live nowadays, than any other generation before in the history of man.” (from Médiapiac.com)
17:35
Online video beyond the virus

Bertold Lakner
Neo Interactive
Head of art

Spectacular solutions for brand owner problems: how can you like a production technology or how can a company’s history of 231 years be captivating?
17:45
Brand communication through the new screens

Gergely Tóth
Heineken
Strategic Communication Manager

International digital strategy and its realizations throughout the world – how does a glass of beer rev up conversation in the digital sphere?
18:05
Festival on the Youtube

Károly Gerendai
Sziget Cultural Management
founder, managing director

Content is king! – states a digital dakota saying. Károly Gerendai tells us how to make use of exclusive brand content and how to cooperate with such industry giants like Google.
18:20
HBO GOes online

János Szilárdi
HBO Central Europe
New-Media Director

How can a content provider adapt to new consumer habits and move to new screens? HBO GO, HBO’s on-demand service debuts on monitors, smartphones and tablets.
18:35
Final Cut – from Movie screen to TV screen. And back?

György Pálfi

film director

UGC ART. User-generated content that made torrenting an art form. How was the Cannes debut film, Final Cut made and does it have anything to say to the communication industry?
18:45
Once I blow my whistle three times…

Gergely Litkai
Enter!Digital
Screenman

19:00
Dinner

Recommended by Chef Buday
20:30
Movie premier: The Final Cut

22:00
Party with Neston

MOM Cultural Center

This year on Enter!Digital – as usual – we try to organize quality programmes in a built and also natural environment that represents just as high standard as our events. The conference takes place in MOM Cultural Centre, situated in the green surroundings of Gesztenyéskert, while also offering excellent approachability in a modern, up-to-date building, which serve 21st century technical needs.

www.momkult.hu

MOM Cultural Centre

18 Csörsz str.,

Budapest 1124

LOCATION

BAH-junction | M1-M7 urban highway | Gesztenyéskert | MOM Park shopping centre | Budapest Congress World Trade Centre | SPORTMAX Hegyvidék | Larus restaurant & event hall